QUALITY SPORTSWEAR
& PROMOTIONAL PRODUCTS SINCE 1919

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Frequently Asked Questions

Q. Is there a minimum order quantity?
A.
Yes, we require your order to be a minimum of $300.00 or more.
Q.
What types of payment do you accept?
A.
We accept Visa and Master Card.
Q.
How will my order be billed?
A.
Once it has been shipped, we will also bill for tax, freight and any additional costs that may occur.
Q.
How long before my order arrives?
A.
Although lead-times vary with the product and supplier, most orders ship within two to three weeks from the customer’s proof approval. Rush ordering within three days or less may also be available. Direct import orders usually require 60-90 days lead-time and delivery depends on method of shipment selected – air freight or ocean freight. Please let us know on the front end when your event date is so we can determine the correct shipping method.
Q.
What requirements are there for my logo?
A.
EPS in vector Illustrator format with fonts converted to outlines or curves. All images should be embedded. Embedded images should be TIF or JPEG 300 DPI and at actual final size printed or larger. Enlarging low resolution small images magnifies the flaws and pixels and will not make good printed art.

The same goes for raster art such as JPEGS or TIFS, they must be at 300 DPI or higher at actual final size to be printed. Any color images should be CMYK ready (Cyan, Magenta, Yellow and black). That is for 4 color process printed images. Certain items will not hold a half tone screens such as a black and white photo with shades of gray, especially when very small. Very small images should not have thin lines, small open spaces or screens for they will fill in and won't be recognizable.
Q.
What if I don't have an electronic version of my logo?
A.
We would be happy to create one for you at an additional charge. Art charges are billed at $50.00 per hour in half hour increments. Minimum $25.00.
Q.
Shipping Information:
A.
We ship using ground service unless an expedited method is requested. If you have a Fed-Ex or UPS account number that you would like to use please provide us with that information at the time of your order. All freight is FOB manufacturer warehouse. We do not ship to P.O. Boxes or internationally.
Q.
If our company wants an exclusive online catalog of promotional merchandise can you do this for us?
A.
YES! It is just one of our many services we offer and we’d love to have the opportunity to do this for you.
Q.
What are promotional products?
A.
Promotional products (usually imprinted with a company’s name, logo, or message) include useful or decorative items used to enhance marketing and communication programs. Imprinted products that are distributed free are called advertising specialties. Imprinted items given as an incentive or as a result of a specific action are known as premiums. Business gifts, awards, and commemoratives are also considered promotional products.
Q.
Why use promotional products?
A.
Research shows that 39% of your customers are more likely to remember your name as long as six months after receiving a promotional product when the item has your company name, logo, or message imprinted on it.
Customers re-order faster and more often when promotional products are used instead of coupons. In another Southern Methodist University study, results showed that customers receiving promotional products reordered up to 18% sooner than those who received coupons and up to 13% sooner than those who received no promotion.
Promotional products are ideal for creating awareness among a selective audience. For example, a Southern Methodist University study found selective distribution of promotional products outperformed school newspaper advertising two-to-one.
Baylor University found promotional products inserted into direct mail solicitations boosted response rates by up to 75%.
Promotional products effectively reinforce employee sales contests. Results from a Baylor University study found that contests offering incentives outperformed ones without incentives by up to 50%.
 
This information was provided by PPAI (Promotional Products Association International).
Q. What types of promotional products are available?
A. Promotional products include Golf shirts, T-shirts and other apparel, hats / caps, coffee/travel mugs, magnets, calendars, calculators, key chains, pens, desk accessories, bumper stickers, sporting goods, computer products, trophies, awards, jewelry, clocks and so much more. Please keep in mind that Sanders Marketing can personalize any item, even if it is not found in our catalog.
Q. What are some of the name brand products that are accessible through Sanders Marketing Group?
A.
Ashworth Sportswear
California Innovations
Howard Miller
PreGame Casuals
A.T. Cross
Cutter & Buck
Liz Claiborne
Thermos
Badger Sports
Fossil
Mossy Oak Apparel
Titleist
BIC Pens
Kenneth Cole
Nike
Tommy Hilfiger
BIKE
Haas Jordan Umbrella
Original Swiss Army 
Wilson
Callaway Golf Products
Holloway
PaperMate 
 Parker Pens
Uni Ball Pens
Eddie Bauer
 Adidas
 
Q. Who do I contact to place an order?
A. If you have ordered from Sanders Marketing before, please contact the sales representative who helped you. If you are a new customer, simply contact our office and we will match you with a sales representative who is knowledgeable about your industry.
Q. What are some of the pros and cons of using imprinted promotional products?
A.
Pros: Promotional products marketing fits into any advertising budget, complements other media, can be directed to selected audiences and remains to repeat the advertising message each time the product is used, without extra cost per exposure. People like to receive them. And since the items are useful and appealing they are effective as incentives and motivators. Because there are so many products available, there is a lot of flexibility in planning a successful promotion.
Cons: On many products the imprint area is limited. Production time could range from days to as much as eight weeks depending on the product and the complexity of the imprint. And, unlike broadcast or other media where there is automatic distribution, with promotional products advertising, you must plan a distribution method.
Q. I can't find the item I want, can you help?
A. Yes, most likely! Contact us at 615-255-3540, we specialize in taking care of our customers, that means if it can be found, we will do our best to find it for you. We want to earn your business, and have the tools to do whatever it takes.
Q. How do I order? Can I order online?
A. We have the online store. We produce orders to your specifications. We believe you deserve a person who understands your personal needs and is in charge of your project from start to finish.
Q. I don't have time to figure this out right now. Can I speak with someone about my project / order / sample / quote?
A. YES! Absolutely! Call us right away 615-255-3540 for immediate assistance!
Q. What are Set Up Fees and do I need them?
A. A fee charged by the manufacturer for labor and materials needed in order to transfer your logo to the printing method. A silk-screen requires a screen fee for every color, this is needed to manufacturer you the screens you will need for printing your logo. A deboss or hot stamp requires that we make you a metal plate for which the machine makes your imprint witch is otherwise known as a plate or a die. Digitizing for embroidery is the most expensive process, we need to make you a digitized tape so the stitching machine can recreate your logo on fabric. Many of these setups are outsourced to companies who specialize in correctly making these items, and the fees are the costs for this service. Often times we will keep your plate, screen, or mold on hand for a few years for reorders, this way you will not have to pay another setup charge again.
Q. Can I get a sample of the item I am interested in?
A. Yes, samples for all products can be ordered, however we do ask that you call and speak to your Account Representative so that we are able to understand what products you are considering and we will be able to service you better.
Q. Can I get a sample with my logo on it to see how it will look?
A. Yes, we can have the factory actually produce the item with the imprint on it so you will know exactly how it will look and make any changes you would like before having the whole order printed. This service is called “Pre-Production Proof” and there is a fee which usually runs between $50.00 - $200.00. Most factories have amore economical way of showing you what the finished product will look like without actually printing the item. This is called a “Virtual Sample” and usually this is faster than having the actual product imprinted and it isn't as expensive. The average cost for the Virtual sample is FREE but sometimes there is a fee which can run between $15.00 - $30.00.